Doug Millison

Results-driven Editor, Writer, and Web Editorial Designer with broad experience in book, magazine, newspaper, newsletter, and Web publications for technical, business, and general audiences. Able to conceive, design, plan, and manage all phases of editorial projects; not afraid to dig in and create any single editorial element or group of elements. Team player with ability to work under minimal supervision and juggle multiple tasks on deadline.

This page scrolls down and down. Click one of the topics below to read about:

• My work as an Editor/Writer/Web Design Consultant in the past few years.
• My Online Journalism teaching experience at San Francisco State University's Multimedia Studies Program.
• My advertising sales and marketing and other publishing industry experience in the early 1980s.
• Publications -- a list of my major publications on the Web and in print.
• Education -- the highlights of my academic career.
• Military -- the bare essentials of my military service. Look for more details in my upcoming novel.

Editor/Writer/Web Design Consultant

September 2000 - Present
Editoral consultant, writer, and editor
Matatabi Digital Industry Report
I'm helping to develop a variety of Web editorial features, articles, and interviews for the Japanese market. Simulating Planet Earth is a recent example, for an NEC site. 2002 - 2003 Editor/Writer
-Developed, researched, co-wrote, edited Return on Design by Ani Phyo, published by Peachpit Press. The book details a seven-step, user-focused process for designing successful Web sites. I helped Ani develop the project, then co-wrote and edited the final version of the book.

March 2001 - September 2001
Senior Editor
Knowledge Management magazine
-Helped increase magazine circulation and audience loyalty by conceiving, developing, and editing stories that translated highly technical management and information technology concepts for business readers.
-Prepared editorial material for publication in print, on the Web, and in email newsletters, on time and under budget, while exceeding customer expectations. The company closed the magazine for business reasons in September 2001.

1999 - 2004
Editor
Parishscope
-Help Arlington Community Church of Kensington, CA meet its communication needs by editing this bi-weekly newsletter, including research, reporting, and writing stories.

December 1999 - June 2000
Co-author and editor
Firebrands! Building Brand Loyalty in the Internet Age by Michael Moon and Doug Millison
Published in September 2000 by Osborne/McGraw-Hill, this book explains how to build brands by creating and maintaining trusted interactive relationships with customers, using the Internet and digital media. I worked with Moon to conceive this book project and to develop the book proposal that Osborne/McGraw-Hill bought, including a detailed outline and sample chapters.

February 1999 - March 2000
Consulting Editor/Writer/Designer
SocialNet.com
-Research and editorial development for SocialNet.com's JustPlay! web site
-Development of SocialNet.com's editorial management process, including creation of editorial calendar, style manual, and templates for all editorial elements.

September - December 1999
Consulting Editor/Writer/Designer
Transmeta.com
-Consulted on overall editorial strategy and design. -Wrote and edited interface copy.

September 1999
Consulting Editor
NetAid
-Editing, rewriting, proofreading editorial content for this high-profile web site supporting international charitable fundraising effort.

August 1998 - April 1999
Contributing Editor/Columnist
Ginga
-Silicon Valley editor and columnist for this Japanese-language monthly magazine.

November 1997 - August 1998
Executive Editor/Writer
Studio Verso
-Consulted with design and development team to determine audience needs and editorial strategy, then wrote and edited the interface copy for the Humana recuitment web site and the Office Depot e-commerce site.

February 1997 - September 1997
Executive Editor/Writer
Verso Editions
-Worked with Web designer David Siegel to update, rewrite, and revise the current best-seller, Creating Killer Web Sites, Second Edition.
-Planned, researched, co-wrote, conceived illustrations, and edited the book, which covers cutting edge and next-generation Web design techniques, published October 1997.
-Managed book designer and illustrators to create appropriate illustrations for the book.
-Coordinated with Hayden Books staff for timely production and publication of book.
-The book was Amazon.com's number five bestseller in 1997.

February 1997 - April 1997
Editor-in-Chief
Web Innovation
-Conceived, designed, implemented, managed editorial content for SOFTBANK Forums' high-traffic Web site and conference series for the Web designer/developer community.
-Established editorial guidelines and consistent editorial voice.
-Coordinated efforts with Web design and production team, conference management, sponsors, exhibitors, partners, Advisory Board members.
-Scheduled, assigned, and edited content, including news and feature stories, threaded discussions, and other editorial elements.

July 1996 - February 1997
Acting Managing Editor
Adobe Systems' www.Adobe.com
-Developed strategic plan for a WWW-based editorial environment targeting a broad spectrum of digital media professionals and a general WWW audience of people who are fascinated by the creative professionals and technologies that lie behind print and digital media production.
-Established editorial guidelines and consistent editorial voice.
-Recruited, hired, trained, and managed in-house and freelance editorial staff.
-Scheduled, assigned, and edited content including product information, news and feature stories, and special projects.
-Conceived interactive games, product giveaways, and other strategies to increase site traffic.
-Worked with Creative Director, Production Editor, Webmaster, and Publisher to implement timely, cutting-edge Web editorial.

February - July 1996
Editor-in-Chief
The Angle for BroadVision, Inc., Los Altos, CA
-Led a team of six associate editors and 15 freelance writers, responsible for editorial planning and development for the now-defunct, intelligent, personalized Internet directory using One-to-One technology.
-Responsible for recruiting, hiring, training, and supervising editors and writers.
-Developed and implemented editorial plan for database-driven publishing of daily and weekly columns, features, articles, etc., to be configured on the fly for each individual The Angle customer, using BroadVision's underlying One-to-One technology.
-Developed resource requirements for personnel plus Web and database tools to support development, launch, and ongoing operation of a major WWW-based daily publishing operation.
-Researched and recommended vendors for news feeds and other editorial services.

November 1995 - Present
Consulting Editor
GISTICS, Inc., Larkspur, CA
-Consulted on editorial plan and design for MediAuteur, a site targeting digital media professionals.
-Responsible for writing and editing market research reports from 16 to 100 pages long, development of other corporate editorial materials, and special editorial projects for client companies (See Publications below).

June 1996 - Present
Editor and Publisher
www.Online-Journalist.com
-Edit and publish a WWW service for online journalists.

March 1996 - June 1997
Instructor, Online Journalism
San Francisco State University Multimedia Studies Program.
-Conceived, created, and taught the program's first course in Online Journalism.

January 1993 - November 1995
Co-founder, Editor-in-Chief, Vice President
Morph's Outpost, Inc., Orinda, CA
-Co-developed the business plan, assembled a pool of investment capital, formulated the editorial concept, and edited the pioneering monthly magazine targeting interactive multimedia developers, Morph's Outpost on the Digital Frontier, which achieved a monthly circulation of 30,000+.
-Supervised editorial, design, and production staff.
-Created the character "Morph" as a unique brand for the company and publication.
-Designed and supervised production and maintenance of Morph Online, a private dial-up computer bulletin board system (based on SoftArc's First Class software) for Morph's Outpost on the Digital Frontierreaders, with 1,000 registered users.
-Designed and supervised production and maintenance of the first online service targeting interactive multimedia professionals on Apple Computer's eWorld online information service.
-Conceived, developed, designed and published Daily Spectrum, a daily online news and analysis newsletter targeting interactive media professionals, delivered by email and published in many highly-trafficked World Wide Web sites (Time Warner's Pathfinder, Macromedia.com, iWORLD, and several others), and the Microsoft Network and Apple's eWorld. Daily Spectrum readership reached more than 10,000 per day; it is still published by David Duberman.
-Designed the conference program and marketing plan for ArtTeco and ArtTeco II, the interactive multimedia developer conferences and trade shows held in June 1994 and June 1995, respectively. Each event attracted some 1,000 interactive multimedia developers; major corporate sponsors included Microsoft, Apple, Intel, Creative Labs, Macromedia, Sun Microsystems, and many others.

May 1994 - February 1995
Editorial Director, Vice President
Blast Publishing, Inc., Orinda, CA
-Conceived the original editorial plan and co-wrote the business plan for Blaster, the first national consumer magazine targeting "screenagers" interested in creating their own interactive multimedia and online experiences and integrating them into a contemporary lifestyle. (Historical note: Dave Pola, advertising sales manager for Morph's Outpost, coined the term "screenager" in the spring of 1994; Doug Rushkoff and other writers have since popularized the term.)
-The ground-breaking editorial concept combined how-to features on creating interactive media with coverage of the Internet, fashion, comics, books, video games, TV, and other youth culture phenomena.
-Recruited, hired, and managed an editorial, design and production staff of 25 people to support the launch of this 300,000 circulation magazine; supervised editing, design, and production of the first three issues of Blaster, published in November and December 1994 and January 1995.
-Supervised design of a WWW site supporting the launch of Blaster, plus design and production of an interactive multimedia presentation (Director movie) that was successfully distributed over the Internet as a binary file in a pioneering guerilla marketing effort.

November 1989 - December 1993
Freelance Writer & Editor
-Covered high technology and the computer industry for numerous publications in the U.S., Europe, and Asia.
-Major engagements included: Contributing Editor: Multimedia World and Uniforum Monthly magazines in the U.S.; West Coast U.S. Correspondent for Softbank Corp magazines in Japan; U.S. Correspondent for magazines published by VNU of The Netherlands; U.S. Correspondent for Franzis Publishing in Germany. -Fiction and feature film screenplays represented by The Mitchell J. Hamilburg Agency, Beverly Hills, CA. Wrote "The Last Warlord" (novel); Blush for the Gardens and Coming Clean (feature film screenplays).

July 1987 - November 1989
Senior Editor, Co-Founder
Edittech International, San Jose, CA
-Co-founder and Senior Editor of this VNU news agency providing high tech industry coverage for magazines around the world, including publications in France, Belgium, The Netherlands, Spain, and Australia.
-Researched, wrote, and edited articles for a daily news report, plus weekly and monthly deadlines.
-Trained and managed junior editorial staff.

January 1986 - July 1987
Freelance writer/English teacher/Student
Xian and Beijing, PRC
-Accompanied my wife to China, where she worked for Project Hope, an international medical foundation.
-China correspondent for Automation News, a New York-based industry weekly.
-Taught English to students and faculty at Xian Medical University, then completed a one-year intensive Chinese language study program at Beijing Language Institute.

1985
Writer/editor
Metro
San Jose, CA
-Restaurant reviewer, news editor, and feature story writer for this alternative weekly newspaper during its start-up year.

1985
Freelance writer
Computer Language
San Francisco, CA
-News and feature writer for a monthly magazine targeting computer programmers.

1984 - 1985
Advertising space sales
Antic
San Francisco, CA
-Advertising space sales for a monthly magazine targeting users of Atari personal computers.
Here's a picture of the Antic staf, including myself,

1983
Advertising space sales
Oakland Tribune
Oakland, CA
-Sold classified advertising space sales for this major metropolitan daily newspaper.

1982 - 1983
Advertising space sales and marketing
Dr. Dobb's Journal
Menlo Park, CA
-Sold advertising display space and planned marketing strategy for a monthly magazine targeting programmers of personal computer software.

1981 - 1982
Marketing and sales assistant
Miller Freeman Publications
San Francisco, CA
-Supported the publishers and sales staffs of two industry magazines, World Mining and World Coal, plus special projects for company president, Marshall Freeman.

Publications

This list does not include the hundreds of articles I've published in general reader, business, and high technology industry magazines and newspapers (many of them listed elsewhere in this resume) in the U.S., Europe, Asia, and Australia since 1983.

Blogs

Online Journalist

pynchonoid

DougDay

Simulating Planet Earth, NEC Global, January 2004.

Return on Design by Ani Phyo, published by Peachpit Press, 2003. The book details a seven-step, user-focused process for designing successful Web sites. I helped Ani develop the project, then co-wrote and edited the final version of the book.

Firebrands: Building Brand Loyalty in the Internet Age by Michael Moon with Doug Millison. Osborne/McGraw-Hill. September 2000. For more info, read the publisher's press release.

"Learning Chinese" essay in Language Crossings: Negotiating the Self in a Multicultural World
Karen Ogulnick, editor. November 2000. Teachers College Press. For more info, read the publisher's press release.

Section on online journalism in Writing.com: Creative Internet Strategies to Advance Your Writing Career by Moira Anderson Allen. Allworth Press. August 1999.

Helping the Homeless...and Myself Published in Parishscope, October 5, 1999; reprinted in The Pacific, December 1999/January 2000.

The Journalist of Tomorrow August 1999. Archived by speakout.com

On the Road and in the Dugout With World-Weary Travelers
San Francisco Chronicle Book Review, November 29, 1998 review of Thirst by Ken Kalfus.

Creating Killer Web Sites, Second Edition
Executive Editor to the Second Edition (co-author and book production manager) . Hayden Books. 1997

Strategies for Building Digital Brands
Co-author. Apple Computer. 1996

Best Practice Models and Prescriptives for Success in the Aftermarket for Software, Information, and Interactive Entertainment: Reeingineering the Customer Registration Process for Earnings Growth and Higher Share of Customer
Co-author. GISTICS, Inc. 1995

Critical Success Factors for the Interactive, Telemedia and Multimedia Developer: Considerations for Investment in Foundation Technologies
Co-author. GISTICS, Inc. 1995

Silicon Road: Portraits of Computer Visionaries
Co-author. Softbank Corp. 1993

"Multimedia Black Boxes: Advent of the Digital Media Home," chapter in Multimedia 2000: Market Developments, Media Business Impacts and Future Trends
Co-author. National Association of Broadcasters. 1993.

Education

Military