Table of Contents

 

Boyd Coffee Company

The index of articles I wrote for What’s Brewing, the Boyd Coffee Company newsletter, lists 20 samples that illustrate the breadth of strategic communication contained in the newsletters.

index

statement stuffer

letter to retail customers

new packaging project

NOTE: These articles may not be used in whole or in part without express permission from the copyright holder and the author.

eHow

original (unedited) versions of how-to articles I wrote for eHow.com

index of eHow articles

Computer Bits

original (unedited) versions of some of the articles I wrote for Computer Bits

Where to Buy a Computer/System

This article was “sold” to Computer Bits in 1997, but never published in their magazine or on their Web site. Warning: much of this information is out-of-date; do not use it as a guide in the 21st century.

e-commerce and Ethics

published under a different title. 

IABC

some of the articles I wrote for Ampersand, the monthly newsletter for members of Oregon/Columbia IABC (International Association of Business Communicators)

The Hidden Public

an editorial about Human Resources communications with job seekers. September ‘97

From the Board

Members of the chapter board of directors take turns writing this column. This one is a humorous marketing column. It’s true. March ‘99

April Meeting: How to Speak with Impact

This article is about our April ’98 meeting featuring guest speaker Denise Harrington. Although it is strategic communication, it is journalistic, too. May ‘98

Forbidden Words of the ‘00s

This cautionary feature article, written in ’98 for use in ‘99 is also humorous and true

IABC brochure (PDF)

I wrote and designed the brochure OCIABC used to promote membership to prospective members. This is a tri-fold brochure. The PDF shows the front and back of the unfolded brochure. 

goodguys.com

marketing articles I wrote for goodguys.com; these articles are accurate, but heavily biased toward getting people to buy online

Get the Goods: How to Choose the Cassette Deck that Will Bring You the Most Pleasure

Get the Goods: How to Choose the Personal Radio or Cassette Player that Will Bring You the Most Pleasure

The Best Sounding Tape Deck for Under $200

other samples

miscellaneous works from my freelance career and earlier employers

Planting Roots in the Community

an article I wrote for annual publication about a non-profit organization, “Friends of Trees”

Strategic Internal and External Communication Editing

a letter and press release I edited for a client

Strategic “Before and After” Editing

I edited this article for an internal publication for a medical cooperative organization

Résumé Consultation

an example of how I've helped people with résumés

GUPI newsletter article for Standard Insurance Company

from 6/5/89

Story Time flyer for Tigard Public Library

the original text and graphics from this 1982 flyer are mostly preserved

radio and audio production samples

I worked in radio in all capacities for seven years before, during, and after college. Click here for the index to sound files made from reel tapes of my radio projects and some of the material recorded for a comedy album. 

Baseball home page

my baseball pages contain published and unpublished articles, research projects, and my annual preseason predictions

Baseball home page

investigate my writing and research skills outside of the professional context

 

NOTE: These articles may not be used in whole or in part without express permission from the copyright holder and the author.

 

John Henshell

Samples