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Frequently Asked Questions

 

Since choosing a photographer is not an everyday event, nor is your wedding, here are some answers the most frequently asked questions about wedding photography

 
I want a professional to photograph my wedding. What do I do next?
Visit wedding photography web sites, then choose photographers to call. If you like the photographer on the phone, go visit his/her studio. When looking through sample albums pay attention to your emotional response to the photography and to the communication skills of the photographer. Once you have decided on a photographer whose work has meaning to you, discuss prices, deposits, packages, quantity of pictures and so on.

What is the first question I should ask the photographer?

Once you have established that the photographer is available for your date and location, you will want to ask, "If we select your studio, will you be the photographer covering our wedding?" Some studios have several photographers and you may be speaking to a salesperson. The sample albums may have been done by photographers who do not even work for the studio anymore. If this is the case, you should make arrangements to meet with and see the work of the particular photographer who will be doing your wedding.
 

Shouldn't I be asking "What do I get and how much does it cost?"

Even shopping for shoes or furniture you wouldn't ask that question until you find the style and quality you like. After you have looked through a photographer's portfolio - seeing candids, formals and illustrative pictures, you will know if this photographer has the technique, style and spirit to be the eyes through which you and your children will see your wedding day. Of course, you should determine if the photographer issample within your budget, give or take a little, but what you really want from photography is memories and feeling. Look for an established and reliable photographer whose work moves you, whose technical quality is tops. If you find a photographer who makes you happy, you never will regret your investment, whatever the dollar cost. When we have invested in items that will be with us for the rest of our lives, our satisfaction has been highest when we have paid that extra bit for the best quality.

 

So, how much does wedding photography cost?
Prices range from $950 to $10,000, and even more! Photographs (and maybe video) will be your only permanent record of the day. You want good photographs (or you would not have read so far), so be prepared to spend a minimum of $1,500. Reprints will be $15 to $45 each. Expect better photographers to charge the higher rates. In other words, it is reasonable for an inexperienced photographer to charge you as little as $10 for a print. And, it is reasonable for an excellent photographer to charge you $40 for a print of the same size. That is because you are getting better service and a better product from the experienced professional. If you are looking for a bargain and shop via phone for pricing, you are following a recipe for poor to mediocre photography. My research indicates that photography runs between nine and fifteen percent of the total wedding budget. When couples value photography highly and are on a limited budget, they will spend up to 30% of their wedding budget on photography.

Most brides initially underestimate the cost of photography by 50% - in other words, you will probably spend at least twice as much as you budgeted, unless you have advice from a wedding coordinator who is familiar with prices in your area.

 

We're having a small wedding, with thirty people, and only wanted to spend $1,500 on pictures. What can we do?
The first thing to do if you want a professional photographer under these circumstances is to be flexible. A true wedding professional only can only work so many weekends a year, and reasonably expects one or two large weddings per weekend from May through October, or year round in tropical climates. If he/she reserves a prime Saturday or Sunday in October for you, then larger weddings will have to be turned away. If your budget is small, you will be choosing from the second and third tiers of wedding photographers. If you plan your wedding in the evening or especially early in the day, you might find a photographer who can fit you in after or before another event, and thus be able to work with your budget. Unfortunately, when you are limiting yourself to a smaller photo budget you can expect lower quality photographs.
How much time will the photographer spend at my wedding?
That is really up to you. You can have the photographer meet you where you are getting dressed, and keep taking pictures until you leave the reception. Or you may just want a few hours of photography, with a few formal photographs and some pictures of the ceremony. (If you choose a high quality professional, the price difference between short and full coverage will be small.) Typical coverage starts two or three hours before the ceremony and ends after the bouquet, garter and cake.
 

What are proofs?

sixty years ago, photographers presented clients with proof pictures printed on special paper; images would last for a few weeks and then fade. Then for a few decades proofs were made with the same paper and chemistry as the finished prints, but without retouching, cropping or precise color and density correction. Now proofs are usually in digital form - on a website, CD, DVD, or a projection in the photographer's studio. Because some customers can scan photographs, printed proofs are a problem for the professional.

Typically, now, you initially view the images on a computer or television screen. You then order from the screen and have photographic prints in your hand a few weeks later. Digital printing can be done on an inkjet or color laser, but the latest photographic papers from Kodak and Fuji have a life-span of over 100 years. Many inkjet prints will fade decades sooner that photographic prints.

From the photographer's point of view, proofs are becoming a liability. Dishonest clients are scanning the proofs and making prints. Online proofing is a great solution.

 

What about getting an album?
Some photographers offer "Packages," each package having a set number of hours, images, and certain number of final pictures in an album. It might be better to get a package that includes an album that the photographer will assemble completely, because most of us never get around to putting our pictures in albums if we have to do it ourselves. Consider ordering parents' albums too. If your parents vision is less than perfect, they would really appreciate getting an album with large photographs so that the faces are easy to see!

 

What technical details in sample photographs should I watch out for?
Lighting quality is an important ingredient in superior photographs. The light in photographs should be natural and flattering, so that the pictures look three-dimensional. Overuse of on-camera flash can ruin wedding pictures. Watch out for flattened faces, harsh reflections off of cheeks and foreheads, and dark shadows directly behind or next to the subjects. With finesse, a fine photographer can work with almost any outdoor lighting situation without using flash.

Look for a variety in subject size - a mix of distant, medium and close-up pictures. Even with groups, lighting and posing should be interesting. The well posed bridal portrait should minimize the subjects' flaws (weight problem, blemishes, etc.) and express who the subject is and how he/she/they feel. The dramatic and scenic wedding image, like the red convertable on the show-room floor, attracts everyone's attention, but most brides and their families, like most car buyers, want what suits them personally. You want pictures that tell the story simply, with immediate impact, and as if the photographer was not even there.

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Do I want film or digital capture?
Each photographer will say that his or her way is best. Look at the images - if you like 'em, that's the way to go.

 

What else should I look out for when I am looking at a photographer's samples?
It is important that an album you see one wedding from start to finish, not just a collection of highlights from a dozen different weddings. If a photographer assembles and shows the best photos from several weddings in one album, you are not seeing an accurate representation of the results you might expect from your wedding. It is reasonable for you to expect the same quality work at your wedding that the photographer shows you when you first visit, especially if the sample images match the setting and time of day of your wedding.

 

I don't want any posed pictures at my wedding - okay?
What if your parents want a nice picture to send out? What if your favorite aunt is late, then sits in a dark corner during the reception? Do you want her excluded from your images? Posed subjects in the visual arts is classic. Bad posing (stiff, pointless, uncomfortable, cheesy) is a staple of standard wedding photography. Most families want some posed images in their collection.

My posed pictures are created by finding a suitable location (easy access, good lighting, good background) and then allowing (coaching?) the couple to be themselves - playful, loving, romantic, goofy - while I capture a variety of angles and compositions. As we continue, my directions and tone-of-voice help the subjects both show more emotions and look better.

 

What can I do to keep the photographer from running my wedding day?
It is essential that you talk with your photographer in that last week before your wedding. Go over your time line for the day. Find out how long the photographs you have requested are going to take; If it is too long, cut out some of the required pictures. Or tell your photographer the way you have scheduled the day, and that he/she is to follow your schedule. A posed photo of cutting the cake takes ten seconds, and the rest of the cake shots should be candid.

 

Suppose I want more copies in two years?
Get the high-resolution digital files - which will either included or available for an extra fee. Since currently no electronic medium will last your lifetime, you will need to update the media on which you stsampleore your images. I have found it takes a professional color lab to produce great color prints from digital files, so owning the files does not guarantee that you are going to get the best wedding images at the best price. However, if you own the images you can use them on a website, email them, and make acceptable prints.
 

Shouldn't my photographer have a designated back-up in case he/she is sick on my wedding day?

That would be ideal, but consider the plight of the backup photographer who has to turn down weddings just in case she/he is needed for yours? Professionals are part of a network of photographers, and do have many people they can call in emergency. No doubt as your wedding approaches you will have many far more significant worries. Let your photographer manage this problem.

 

What about having two photographers?
Some studios offer two-photographer coverage - where both professionals are taking pictures. One concentrates on the formals, the other on wedding photo journalism. Other studios emphasize the relationship aspect of photography: photographs grow out of a relationship and cooperation of subject and photographer. For this approach, a second photographer is not needed.

Most brides don't want to be overwhelmed with thousands of images from their wedding day. One photographer can provide you with more than enough photos.

 

I want to make copies of my photos. Does my photographer really own the copyright of his/her pictures? Do I still have to pay the photographer if I make the copies myself at a copy shop?
Yes and yes. According to federal law, images produced by a professional photographer are copyrighted the moment they are created. Federal law prohibits copying or reproducing copyrighted material without permission from the owner of the copyright, i.e., the photographer. If you copy or scan your photos, the photographer shouldsample be paid just as if you were buying reprints. If you or your videographer transfer the proofs to videotape, the photographer should be paid just as if you were buying reprints. If you don't feel comfortable paying for these copies, find a photographer whose work is so good that you are glad to pay. When I really appreciate something I purchase, like a fabulous meal, an antique, a good pair of shoes, or even medical care, I do not mind paying a premium for getting the highest quality. Look for the photographer who will provide you the satisfaction of paying for job well done.