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Illustrated expertise
in the following: |
Corporate Communications - Event Planning/Production - Account Management - Demographic Profiling/Analysis - Budget Oversight - Product Development - Direct Mail - Television & Print Advertising - Graphic Design/Copy Writing |
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| Teambuilding
and Leadership: Articulate,
personable and charismatic with an affinity for persuasive
leadership. Leads by an example of hard work and follow
through. Dynamic collaborator with the ability to stimulate
the focus of others. |
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| Strategic
Planning and Problem Solving: Adaptable and
responsive; able to prioritize, and coordinate multiple
projects concurrently to meet targets. Skilled in conflict
resolution. |
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| Decision-Making
and Initiative: Enthusiastic
and conscientious self-starter with capacity to exercise
independent judgment to execute tactful business endeavors.
Strong business acumen with a propensity for quick learning.
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| Communication:
Respectful and attentive in interactions across
all business hierarchies; able to present concepts with
focus and clarity. |
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PLANAR SYSTEMS, INC. |
Planar, Runco and Vidikron Home Theater Business Unit |
Marketing Communications Manager |
Beaverton, Oregon |
| 2008 - present |
| Managed all worldwide consumer marketing communications for one of nation’s largest specialty display manufacturers. |
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| Wrote clearly defined and targeted collateral pieces, newsletters, and online communications to launch dozens of new products. |
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| Planned, budgeted, executed and measured all corporate communications, events and tradeshows. |
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| Streamlined training manuals, operations and events saving Planar Systems $60k in 2008. |
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Sought corporate partnerships to provide nearly $300k in events funding and provided point-of-contact for partners in producing events and marketing materials. |
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PinkG
and 1-800-RECONEX, INC. |
| Marketing
Consultant |
| Budapest,
Hungary and Portland, Oregon |
| 2006
to 2008 |
| Modified
and edited existing English language media for PinkG,
a Hungarian based marketing company. Designed flyers
and brochures for 1-800-RECONEX, Inc. |
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1-800-RECONEX,
INC. |
Director
of Marketing |
Hubbard,
Oregon |
| 2000
to 2006 |
| Hired,
directed, guided and motivated all marketing personnel
for the oldest prepaid competitive local exchange carrier
in the United States. Designed, produced and evaluated
all company advertising, promotions and customer related
materials. |
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| Managed
a multi-million dollar advertising budget to create
targeted direct mail, telemarketing and television advertising
campaigns, increasing the customer base over 150%, all
while reducing the cost per acquisition 25%. |
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| Furthered
growth by acquiring several competitors and a geographic
expansion that rivaled the footprint of AT&T. |
| Launched
U.S.Tel brand of bundled local and long distance telephone
service for residential and small business customers. |
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WEST
COAST EVENT PRODUCTIONS, Inc. |
Marketing
Manager |
Portland,
Oregon |
| 1997-1999 |
| Partnered
directly with the President and Chief Financial Officer
in all decisions regarding company advertising and marketing.
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| Helped
facilitate evolution of business from event rentals
into a comprehensive event planning and production company. |
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| Restructured
selling techniques by developing and producing company
catalogues, collateral materials and direct marketing
mailers for outside sales. |
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| Created
a series of client directed PowerPoint presentations
highlighting company product assets, service divisions
and design capabilities. |
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HOLLYWOOD
PROPS |
General
Manager |
Las
Vegas, Nevada |
| 1997 |
Transitioned
Hollywood Props, an event production and design company,
from start-up through accelerated growth, increasing
sales ninety percent to $95,000 per month. |
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| Supervised
a staff of seven design, warehouse and office personnel
in a team-oriented and results-oriented manner. |
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| Orchestrated
design and production projects for clients including:
Las Vegas hotels and convention centers, AVN Awards,
Billboard Music Awards, CES, Comdex, Magic International,
Playboy Enterprises and World Shoe Associates. |
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UNIVERSITY
OF OREGON
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| Eugene,
Oregon |
| School
of Journalism and Communications, Advertising Emphasis |
| Bachelor of Science: Journalism: Advertising and Media
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| 1997 |
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GONZAGA UNIVERSITY
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| Spokane, Washington |
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Runco Academy, Master Sales and Technical Certification
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2008 |
"Fastest
Growing Private 100" company, Portland Business
Journal |
2001,
2004, 2005 |
Employee
of the Year, West Coast Event Productions
|
1998 |
Honorable
Mention, "Pizza Hut" Ad Team Regional Finals,
Anchorage, AK |
1997
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Dan
Wieden Advertising Workshop, University of Oregon
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1996 |
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