For 5 years, almost every Sunday
night, we brought some of the greatest DJs in the world to our airwaves. From
across the street, across the continent, and across the Atlantic they came to
play. Each and every one of them played their heart out and did it for free.
For 5 years, we poured our time, energy, and resources into New Detroit Radio.
We started off with little
expectation. We weren’t looking for money or recognition or anything more than
the satisfaction of participating in the experience. We got to play every week
and got to hear amazing DJs spin the heart of our common love: electronic dance
music. Within that mother genre, we presented artists of many diverse sub
genre’s and styles every week. We were meeting and becoming friends with
fantastic people.
We continued to reinvest time and
money into the station. Our production value rivaled that of commercial,
well-financed internet radio stations. Our pride in the show kept our standards
high and people noticed. We had gotten to a major marker in our journey: well
known DJs were asking to play the show. In our minds, that was a measure of
respect we had worked for and hopefully earned.
We moved into a new house and
built a new studio that brought us into a whole new era. We had all of the
technical needs and all of the room to enjoy the broadcast to the fullest. Our
guests were comfortable and the quality of the show had never been better.
Also, for the first time, we had an outdoor space that allowed us to broadcast
the show under the moonlight when weather permitted. This breathed new life
into the show and Harley and I looked forward to every Sunday with
anticipation.
The following summer, on the night
of our first outdoor broadcast, we were visited by the police and told the next
complaint would result in fines and possible jail time. We were forced back
indoors to wile away the summer Sunday nights without that raw energy. It put
quite a strain on us. While we were enjoying an excellent guest roster, we were
cursing the four walls.
At the end of the second summer
forced indoors, came an event that would be a catalyst to an end. Our landlord
had finally, after 3 years of promises, decided to fix the roof. With as much
luck as you might expect, they picked the wettest week of 2008. Band after band
of hurricane induced rain storms inundated the half-fixed roof and effectively
reduced Harley’s and my bedrooms into car washes. The living room wasn’t spared
and Harley and I lost a majority of our personal possessions as water poured in
through the falling ceilings. Oddly enough, the studio equipment was spared
completely. Not a single drop made it to the basement. Our living space was
effectively destroyed.
After 5 years, we had expected
something a little more. We would have hoped to have a decent quantity of loyal
and consistent listeners. We had expected to make some ripples in the pond.
Maybe have some people want to advertise with us. The machine that we had built
was ready to take on larger things and reach a larger crowd. Unfortunately, the silence was deafening. No
one was knocking on our electronic doors. Our listenership had stagnated.
So, the catalyst of a destroyed
living space brought all of this to the surface and it became quite obvious we
had reached an end. I moved in with the friend that had put me up while the
house was falling apart. Harley found a place closer to his family. Without a
common space and a easily accessible studio, we knew we couldn’t maintain the
station. All of the sudden… there was
no more Sunday Night Live. There was no more NDR. Again… the silence was
deafening. No phone calls or emails wondering what happened. No one posting
anything on message boards or contacting us in any way. 5 years later, we go
out quietly.
To those who supported: we are
eternally grateful.
To those who listened: scrape away
any veneer and you’ll see that it was all for you.
And with all that fun shit said…
this is Doc… and we are outta here…..