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April 2001 Survey Page Results
41 replies to this survey


Question 1:  When you're buying a shaver, how important is design and/or styling?
     votes  percent
  1.) not important 3   7%
  2.) less important 9   22%
  3.) important 19   46%
  4.) very important 8   20%
  5.) irrelevant 2   5%

  1 2 3 4 5

Total Votes:  41


Question 2:  When you're buying a shaver, how important is easy cleaning of the shaver to you?
     votes  percent
  1.) not important 2   5%
  2.) less important 1   2%
  3.) important 14   34%
  4.) very important 24   59%
  5.) irrelevant 0   0%

  1 2 3 4 5

Total Votes:  41


Question 3:  When you're buying a shaver, how important is being able to clean it hygienically?
     votes  percent
  1.) not important 3   7%
  2.) less important 7   17%
  3.) important 18   44%
  4.) very important 11   27%
  5.) irrelevant 2   5%

  1 2 3 4 5

Total Votes:  41


Question 4:  When you're buying a shaver, how important is the type of shaving head? (foil/rotary)
     votes  percent
  1.) not important 4   10%
  2.) less important 8   20%
  3.) important 15   37%
  4.) very important 13   32%
  5.) irrelevant 1   2%

  1 2 3 4 5

Total Votes:  41


Question 5:  When you're buying a shaver, how important is price?
     votes  percent
  1.) not important 3   8%
  2.) less important 9   23%
  3.) important 21   53%
  4.) very important 5   13%
  5.) irrelevant 2   5%

  1 2 3 4 5

Total Votes:  40


Question 6:  When you're buying a shaver, how important is ease of use?
     votes  percent
  1.) not important 0   0%
  2.) less important 2   5%
  3.) important 13   33%
  4.) very important 25   63%
  5.) irrelevant 0   0%

  1 2 3 4 5

Total Votes:  40


Question 7:  When you're buying a shaver, how important is the advice of the seller in the shop?
     votes  percent
  1.) not important 11   27%
  2.) less important 15   37%
  3.) important 6   15%
  4.) very important 2   5%
  5.) irrelevant 7   17%

  1 2 3 4 5

Total Votes:  41


Question 8:  When you're buying a shaver, how important is the image of the brand?
     votes  percent
  1.) not important 3   7%
  2.) less important 9   22%
  3.) important 19   46%
  4.) very important 5   12%
  5.) irrelevant 5   12%

  1 2 3 4 5

Total Votes:  41


Question 9:  When you're buying a shaver, how important is having the shaver well tested before it is sold?
     votes  percent
  1.) not important 2   5%
  2.) less important 8   20%
  3.) important 13   33%
  4.) very important 17   43%
  5.) irrelevant 0   0%

  1 2 3 4 5

Total Votes:  40


Question 10:  When you're buying a shaver, how important is your father's choice of shaver in determing your choice?
     votes  percent
  1.) not important 14   35%
  2.) less important 9   23%
  3.) important 4   10%
  4.) very important 3   8%
  5.) irrelevant 10   25%

  1 2 3 4 5

Total Votes:  40


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