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What Do Editors Really Think About Contests?


Contest Tips  |  Design Tips  | Self-Editing Tips

In the spring of 1998, Tracy Cozzens and Roxanne Rustand conducted a mail survey of romance editors and agents regarding the value of contests for unpublished writers. There are not a large number of editors and agents, so the following results can't be considered statistically valid. In all, 20 responded to the survey and these are the results:

Do contests help to make a sale?

85% said they have judged contests for unpublished writers. About one third of them have judged more than 10 contests, another third have judged six to 10, and another third have judged five or less.

If a contest entry interests the editor/agent judge, 73% of them will request a full manuscript and the rest will request a partial or either a full or partial. How often have these editors and agents made such requests? Most (68%) said five or less times, 18% said more than five times, and 14% said never. Those who have never requested a manuscript stated that the entries they judged either lacked quality or did not meet that publisher's guidelines.

More than half the respondents (54%) said requesting a full manuscript from a contest entrant has never led to a sale. Another 41% said they have bought between one and five manuscripts from the contestants they have judged, and 18% said they have bought more than five manuscripts.

Do contests help in marketing your work?

One third of the respondents said mention of a contest finaling or win in a query letter makes no difference as to whether the manuscript is requested. 23% said it makes him or her more likely to request the material. Half said it depends on the contest and the placement.

54% of editors and agents said they give greater consideration to the query if a writer mentions finaling in the Golden Heart. However, 37% said they don't give greater consideration to such a query.

Do contests help aspiring authors?

Of those responding to a question about whether contests help aspiring authors, 90% said they do help. However, this recommendation to enter contests came with several caveats. On the plus side, contests are:

• good for feedback

• show an author is serious

• may keep a writer's spirits up and increase confidence

• can get material read and make it stand out

• can serve as a reality check

• can be a good way to find talent.

On the minus side, editors and agents warn writers

• not to become "contest junkies"

• to polish the entire manuscript and not just the portion a contest calls for

• to beware of unprofessional judges who can be overly harsh

• to beware of misleading critique forms (scoring high on small items doesn't equal quality overall)

• to be selective when choosing contests to enter (find out who is judging)

• and to keep in mind that contest judges—and even editors—are not always right.

The Editors Speak


We asked the editors and agents, "Do you feel entering contests helps aspiring authors? Do you have any words of caution or advice?" Here are some answers:

"You can't win if you don't enter. Putting yourself on the line means you are serious about getting feedback and recognition. It means you are serious about being a writer."—Meredith Bernstein, Meredith Bernstein Literary Agency

"It can be helpful in keeping spirits up if successful. However, the writer needs to keep in mind the ultimate goal of getting published, and not become a contest junkie."—Jane Chelius, Jane Chelius Literary Agency

"(Contests are) great for feedback and critique, but don't become a contest junkie. Some authors spend so much time perfecting a certain amount of the project required for contests that they don't hone the entire project. Others enter so many contests, it becomes noticeable and apparent to an editor, who might be judging several of these contests, that the author is spending too much time on contests."
—Jean Price, Literary Agent, Kirkland Literary Agency, Inc.

"I think (entering contests) is of limited value in the long run, but may be a good reality check for first-timers. Unprofessional judges can be very harsh."
—Irene Goodman, Irene Goodman Literary Agency.

"It provides a standard (for writers) to measure themselves against. Don't succumb to the temptation to endlessly repolish your partial. Finish the manuscript, polish that, and get it out there!"
—Micki Nuding, Associate Editor, Avon Books

"It's always helpful to get feedback, but the problem with (contests) is that writers work so hard to polish those first three chapters and synopsis that I'm often disappointed with the rest of the book."
—Gail Fortune, Senior Editor, Berkley Books

"I find winners of Regency contests (or strong runners-up) are good candidates and have bought these manuscripts. Very small local contests do not have the same clout."—Hilary Ross, Associate Executive Editor, Dutton/Signet

"I have found judging contests to be a good way to discover talented new authors."
—Alicia Condon, Editorial Director, Dorchester Publishing

"(Contests) are good confidence builders for those who place. Often they provide some good feedback, and a winning manuscript is a nice addition to a query letter. But, in the CBA market, we look deeper than a glitzy honor beside an author's name or book title."—Rebecca Germany, Managing Editor, Heartsong Presents

"Enter contests. They provide a forum for criticism, practice at rejection, and a substantial emotional reward (at the very least) for the winners. Whatever work one puts into one's writing is helpful. In the way of caution, don't be too dependent or carried away by contest results. Contests, while helpful, are simply a gauge of your audience. Don't be too impressed by a win—or too distraught by a poor performance. Most writers have areas they need to improve, and contests are a good place to learn them."—Chris Keeslar, Editor, Dorchester Publishing

"(A contest) does get their material read, but if the book isn't great, a contest doesn't help at all. I've judged contests where I ended up choosing the least awful entry, so I know a contest doesn't ensure anything as far as seeing quality material."
—Shauna Summers, Senior Editor, Ballantine Books

"I don't know whether (entering contests) helps the author or not. I do know it doesn't do a thing for me."—Kate Duffy, Kensington

"Yes, (entering contests) helps. Be prepared to be criticized. If you put the product "out there," you better be open-minded and have a thick skin. One way to learn is by feedback—and often the author is too close to see the flaws."—Caroline Tolley, Senior Editor, Pocket Books

"Absolutely, it helps. Anything an author can do to differentiate between her work and the thousands of other submissions will at least give it more of a chance of being read."—Jennifer Enderlin, Executive Editor, St. Martin's Press

Nuts and Bolts on Preparing Your Contest Entry


You've done the hard work—writing and polishing your entry. Here are guidelines to ensure you don't lose any points on manuscript preparation, and that it arrives safe and sound at its destination.

Line spacing:

Double-space your entire entry, including the synopsis. Exceptions are when an entry specifically asks for single-spacing or if a query letter is included. Like other business letters, queries are traditionally single-spaced.

Font:

When contests specify a typeface, it's usually Courier 12 point (10 pitch) which is considered the industry standard—at least in contests. Courier is a "non-proportional" font, meaning the spacing taken up by each letter is equal, regardless of whether it's a skinny "i" or a fat "m". As a result, it makes it easy for an editor to estimate how many words there are per page. Except that the industry itself—meaning editors—doesn't seem quite as hung up on font selection as some contest judges are. Some judges insist Courier must be used and will mark down an entry if it's printed in any other font, even if using Courier isn't specified in the rules. The "non-Courier" faction holds that Courier—a hold-over from typewriter days when every typeface was non-proportional—is old-fashioned, hard to read, and downright ugly.

Rule of thumb: Use it and be on the safe side.

Lines per page:

The "industry standard" is 25 lines per page (there's that "standard" again). Like the ubiquitous Courier font, this is an area of hot debate among contest entrants, judges and coordinators. Some contests specify an acceptable number of lines per page, and some judges mark off for it. Coupled with Courier, 25 lines per page yields a neat 250 words per page—making it easy for editors to count manuscript length when you submit to them. Read the contest rules to be sure you're in the "safe zone." If you have at least one-inch margins, a header, and are using Courier, the lines per page should come out darned close to 25.

Hint: Make sure your "widows and orphans" control is turned off in your word-processing program. (This control keeps the bulk of your paragraphs together.) Also turn off hyphenation.

Page Format:

Leave at least one-inch margins all the way around. The header can be less than an inch from the top, but an inch looks the nicest. Err on the side of larger rather than smaller margins.

Header:

For contests, use only your title and page number, not your last name (which you would use when submitting to an editor or agent). If a synopsis is included in the entry, number it separately, and include the word "synopsis" in the header. Place the header at least a half-inch down from the top of the page.

Title page or cover sheet: 

Most contests ask for usually one title page, such as the type you would put on top of your manuscript when mailing to an editor. Here's where you include your name, address, phone number and e-mail address so that the coordinator can contact you and tell you how you did. You also include the manuscript title, sub-genre or series line, and word count. Sometimes, contests ask you to put the contest category you are entering on the title page as well.

Placement of title:

Center your title about one-third to one-half of the way down the first page, with the sub-genre or series line and word count underneath. DO NOT include your name. Follow this with CHAPTER 1, then your text. Start each chapter on a new page.

Paper:

Use standard white bond paper and black ink. Never, ever print your entry with colored paper, colored ink, easy-erase paper, or clip art. Do not bind or staple your entry. Check the rules carefully. Most specify binding each entry with a banker's clasp or binder clip. The Golden Heart usually specifies placing a colored sheet of paper between the synopsis and the chapter pages. Which goes on top? It's usually up to you.

Hint: Make sure your printer's toner or ribbon is printing dark. Don't use a 9-pin dot matrix printer. Make sure your photocopies are neat and dark, with no black edges or stray blobs. Appearance counts. If your printer prints Courier too light (a frequent problem with many of today's word processing programs), you can compensate by darkening the copies at the photocopy machine.

Mail:

The U.S. Post Office provides "priority mail" Tyvek envelopes (made of a waterproof, non-tear material) and cardboard envelopes free of charge. Priority mail boxes are also available. If you're sending your entry by some means other than the U.S. Post Office, you can purchase Tyvek or bubble-padded envelopes at office-supply stores. Avoid envelopes with the messy brown filling.

The priority mail rate is $3.55 for a flat-rate envelope to mail up to two pounds—sufficient for most contests, except perhaps the Golden Heart. Priority mail is supposed to arrive at its destination within two or three days. Usually it does, but there are no guarantees. If you're crunching the deadline, you might consider spending the extra money for express (overnight) mail, either through the post office or a private carrier such as Federal Express or Airborne.

:S.A.S.E.: Include a self-addressed, stamped envelope with sufficient postage for return of your entries. If you wish to be sure your entry arrived safe and sound, include a self-addressed, stamped postcard along with your entry which the coordinator can return to you.

Common Contest Mistakes


• Not following the directions. It's obvious, but read over the directions for each contest carefully. Different contests ask for different page counts. Some want a synopsis, some don't. Some ask for a specific format (at least one specifically tells entrants to use a # instead of a *** to indicate scene breaks). A good rule of thumb: before sealing the envelope containing your entry, read over the directions one last time to make sure you followed them to the letter.

• Failure to PROOFREAD. Almost every entry has a stray typo or cut-and-paste problem that spell-checkers miss, but what will really kill your entry are mistakes on every page. Read through your entry as if the editor of your dreams will be reading it.

• Using a font that's way too big (trying to fill pages) or much too small (trying to cram in more text than the page count allows).

• Using less than one-inch margins. Give the judges (and editors) space to write their comments on your manuscript.

• Entering the wrong category. If you have a question about where your entry should be, contact the contest coordinator. They expect questions like this, and they will steer you in the right direction.

• Sending an S.A.S.E. that's too small. Realize that coordinators will be sending back your entry and comments in the envelope you provide. They may also send a certificate if you make the finals. Don't make the poor coordinator try to fit a huge entry into a small envelope.

• Forgetting to send the title page. In your concern over the entry, don't forget a title page in the format required by the contest rules. A good rule of thumb: If the entry rules fail to mention a title page, throw one in with your name, address, phone number, title of entry, word count, and category entered. If it's not needed, the coordinator will set it aside.

• Forgetting to include the entry fee. If you forget the check, your entry won't be "officially" entered until the coordinator gets it, which means your entry could miss the deadline.

• Waiting until the last minute to enter. Don't wait until the last minute to mail your entry, since many contests fill up in the last days before the deadline.

•••• Taking it too seriously. Don't let comments—good or bad—get to you personally. No matter what you hear, you are not the best writer ever to set words to paper, nor are you the worst. Either way, you're still learning. We all are. That's the whole point of contests.

Every so often, you'll get one judge whose comments seem out of left field—for instance, she insists that the alien in your futuristic couldn't possibly like to eat cheese. Your heroine's hair color couldn't possibly be both "black" and "coal-colored." No one can have a British accent outside of Britain. This is commonly referred to as "Stupid Judge Syndrome." If you get such comments, repeat one of the following two sentences to yourself:

      "This judge simply didn't share my vision."

Or

       "This judge is commenting on my manuscript, not on me as a person."

Then write her a nice thank-you note for giving her time to read your manuscript.

If, however, you do receive comments from a judge which are seriously malicious—not just critical but needlessly cruel—let the contest coordinator know about it. If the chapter hosting the contest knows, that judge may not be asked to judge again.

Thanking Your Judges


The contest is over. But your work isn't. A common courtesy following a contest is to spend a few stamps and a little time to thank your judges. While this isn't required, and many judges don't expect it, it's nice to do. It also might put you in contact with a fellow writer who admires your work, understands the market you're aiming for, or has additional tips. Don't expect this, however. It's a nice bonus when it happens.

What to do:

Send a thank-you letter or card soon after the contest ends. Address the notes by using either the judges' names, if provided, or their judge numbers. Put each note in a stamped envelope and write the judge's name or number on the front of the envelope. Then mail the notes to the contest coordinator. She will address them and forward them to your judges. Include a thank-you note to the coordinator, as well.

It helps to include in your note not only your entry's title, but a sentence summarizing what your manuscript is about so the judges can more easily recall which entry was yours. Nothing detailed or lengthy, just a comment such as, "Thank you for judging Spring Passion in the Discovering Great Writers Contest. Spring Passion was about a CIA agent distracted in his investigation of circus fraud when a trampoline artist bounces into his life."

What not to do:

Do not use your thank-you note as a way to:

• Defend your entry

• Explain your entry

• Chastise the judge

• Otherwise try to convince the judge she was wrong and you deserved a higher score.

It won't work.

 



 

Tracy Cozzens, Roxanne Rustand, Nicole Burnham © 2003 All Rights Reserved


Graphics By Creations by Dawn